Ian Jindal

"Twenty-two years ago, when we launched Internet RetailIng - the UK’s first e-commerce event - the energy was electric. We were sitting at a massive inflection point where digital was about to rewrite every rule in the book. Today, we are at a similar tipping point …except this time, it isn’t just one industry changing; it’s every industry colliding.

Your customers don't think in 'sectors.' They move seamlessly from shopping to dining, from traveling to streaming, connecting every decision and every pound spent to the moments that delight, solve, and inspire them.

CustomerX is your opportunity to step out of your industry bubble. We’ve intentionally designed the event to challenge the status quo, to create environments for learning, collaboration and networking. 

It is built for leaders who recognise that winning 'share of wallet' now means winning 'share of life'." 
Ian Jindal
Founder, CustomerX

An Event For a
New Era of Cross-Sector Commerce →

A new era of connected commerce is here. The customer is everywhere, always on, always connected. The smartest businesses don’t just compete for attention - they collaborate to win it.

We're bringing together leaders from retail, media, fintech, travel, hospitality, and technology - all shaping how brands engage, convert, and retain today’s connected consumer.


Why Visit? The CustomerX Difference.

Designed around commercial intent, not passive content. Arrive with a growth or efficiency objective,
and we'll help you turn that intent into reality.

Identify the Collision

Learn how the world's most successful brands capture the "Total Economic Value" of a customer across multiple industries.

Master Commercial Intent

Move beyond "browsing" to "buying" with a programme focused on real deals and strategic partnerships.

The Post-Channel Blueprint

Stop competing for single transactions and start fitting into the story of your customer's habits and aspirations.

25 Years of Heritage

Benefit from the same team that established InternetRetailing and RetailX as market leaders in commerce intelligence.

 

Why visit

CustomerX is your opportunity to:

✔ Collaborate, copy and compete with peers both in and out of your sector.

✔ Forge new cross-sector customer acquisition partnerships.

✔ Find new technologies that best serve your customers cross-sector.

✔ Learn how to reach new customers in sectors you don’t yet serve to enter new markets.

✔ Join our CommerceAI, Commerce Media, and Marketplaces Think Tanks - deep discussions fuelled by the panel and roundtable setup hosted by a RetailX moderator.


 

Who should attend?

Sectors

Retailers, Brands, D2C, FMCG, CPG, Grocery, Agencies, Travel, Leisure, Hospitality, Entertainment, Media, Platforms

Functions

E-commerce, IT, Digital, Marketing, Advertising, Strategy, Insights, Operations, Loyalty, CRM, AI/VR, Procurement, Delivery

Titles

Heads of Department, Directors, Senior Managers, C-Level Executives

CustomerX 2026 takes place at the all-new Olympia London

London Olympia has undergone £1.3 billion transformation that has turned the UK’s most iconic event venue into a global destination for creativity, culture, and commerce.

We chose the new Olympia because a redefining event needs a redefined space. This is not the Olympia of the past, it is a launchpad for the future.



 

From cross-sector inspiration on the Changemaker Theatre to practical learning in Think Tanks, discover what’s shaping the future of customer experience and how to put it into practice.

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    The impact of TikTok Shop doesn't stop at the checkout. The brands winning on the platform are seeing it ripple out much further, from stronger retail sell-through and branded search to new audiences …
    Sponsored by:

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     As customer expectations continue to evolve, flexibility is becoming one of the most important drivers in delivery and returns. Tim Davies will explore why Out of Home is moving from a niche option t …
    Sponsored by:
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Changemaker Theatre
  1. Changemaker Theatre
    A single evening at home is now the most concentrated commerce environment in modern life, where media, food, retail and identity converge in real time. The sofa economy is no longer passive consumpti …
  2. Changemaker Theatre
    No single organisation now owns the full path from demand to fulfilment. Retailers depend on delivery platforms, delivery platforms depend on payments and identity infrastructure, and pricing engines …
  3. Changemaker Theatre
    As >3bn consumers and shoppers use LLMs like ChatGPT and Gemini, upgrading your PDP, owned and earned properties with the right hero product attributes and claims is the next frontier of sales growth. …
    Sponsored by:

     

    x

  4. Changemaker Theatre
    AI is no longer just optimising single businesses , it's becoming the connective layer that lets brands, platforms and retailers build shared commerce experiences across sectors that never used to wor …
  5. Changemaker Theatre
    Airports are no longer transit spaces, they are high-density commerce systems where identity, intent, and impulse converge within a fixed window of time. Who owns the passenger in the 90-minute window …
    How organisations in retail, travel, hospitality and digital platforms are adapting internal systems to operate within shared, cross-sector customer journeys , and what this looks like in practice acr …
    How organisations across travel, hospitality, retail and mobility are working with platform partners and data providers to respond to real-world signals such as location, weather and live events and w …
    • Shopper discovery through to the basket - how brands can increase AI answer visibility and sales
    • The importance of PDPs as an AI answer source (Tesco highlights)
    • How consistent brand product truth wins the shopper and the machine
    Sponsored by:
    x
Changemaker Theatre
  1. Changemaker Theatre
    Fans are no longer episodic audiences. They are continuously engaged relationships spanning sport, media, retail, and lifestyle How do you turn fans into 24/7 commerce and content audiences, not just …
  2. Changemaker Theatre
  3. Changemaker Theatre
    In prestige beauty retail, attracting users to an app is only half the battle; keeping them engaged and driving them to purchase is the real challenge. This session explores how Sephora revolutionized …
    Sponsored by:
    s
  4. Changemaker Theatre
    Identity is becoming the backbone of cross-sector ecosystem, but also the primary battleground for control and value capture How identity is governed across multiple organisations in shared ecosystems …
  5. Changemaker Theatre
    Successful places are more than commercial developments, they build a strong identity and sense of belonging that attracts customers, residents, investors, and communities over time What does it take …

Like what you’ve seen? Because there's more!

Join CustomerX for two days of insight, connections and experiences. Leave with fresh thinking, practical ideas and connections that can move your business forward.



 

Stéphane de La Faverie

"I don't see where we sell to be either within four walls or a digital platform. The reality is consumers may discover a brand or product on social media or in a store. There's so many entry points. How do you make sure that you retain them through the journey?"

Stéphane de La Faverie
CEO |  Estee Lauder
Mohsen Ghasempour
"I think every organisation needs to think about a new way of connecting to the new generation of customers."
Mohsen Ghasempour
Group AI Director |  Kingfisher