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AI: solvent and accelerant on the route to a CustomerX world
As AI dissolves the boundaries between retail, travel, finance and media, customers are no longer optimising within sectors — they are optimising across their lives. This article explores how horizont …
Decadian shifts in retail

Decadian shifts in retail

31 Jul 2025 Ian Jindal
Ecommerce has reached a turning point after 25 years of expansion — shifting from high-growth disruption to a mature, fiercely competitive market. Unpack how retailers are adapting as channel growth s …
The 'health hub economy' - where effort becomes identity, community and commerce...
After a long weekend in which many of us have been uploading our activities to Strava it felt like a moment to consider this new ecosystem's impact on the customer...   This is the second post in a se …
The
This week I'm taking a break from #AI to look at the airport’s commercial models, customer experience and unique setting for D2C innovation. This is the first of a series on the new consumer contexts …
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