Real-time commerce in action
Live Shopping Studio brings one of the clearest expressions of real-time commerce to life. As the gap between discovery and purchase collapses, customers increasingly expect shopping to be immediate, interactive and friction-light.
This is a live, fast-moving environment where brands, platforms and creators show how they engage customers in the moment and turn attention into action. Part playground, part learning experience, it makes visible the techniques, tempo and commercial opportunity of a world where “say” and “do” increasingly happen at once.

Why These Sessions Matter
The Live Shopping Studio is your shortcut to mastering the newest frontier in commerce:
- Stop Guessing, Start Executing: Get a clear checklist of exactly what you need to launch and scale a live shopping channel.
- Master the Mechanics: Understand the technical and operational trade-offs required to win in a post-channel world..
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We have moved past the era of separate industries competing for the same transaction; we are now in the Post-Channel Era, where focus converges entirely on the customer’s life, not just the touchpoint.
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A 400-capacity space dedicated to the how. We move past the polished highlight reels to focus on implementation stories that admit the mess—the projects that succeeded because of, or despite, significant obstacles.
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Designed for leaders who need to bridge the gap between high-level strategy and technical delivery. We strip away the vendor jargon and replace it with practical methods, patterns, and tools you can actually use.
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The Executive Briefs are our "vetted" spaces for decision-grade discussion. We move past stage-managed presentations to focus on the strategic trade-offs that determine board-level success.
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Located in themed hubs across the show floor, the Learning Labs are high-impact, vendor-led sessions designed to show you exactly how to solve the friction points in your customer journey.
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This theatre is a high-energy mix of live shopping in action and "under the hood" analysis, showing you exactly how to turn engagement into instant conversion.
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Unscripted conversations with commerce trailblazers. We strip away the slide decks and the corporate script to get to the grit. The bold ideas and insights that are actually moving the needle.