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Marketplaces as a Growth Driver
To unlock true scalability, brands must treat digital marketplaces as multi-dimensional engines for geographical expansion and economic performance. This session explores the practical strategic levers required to drive profitable, cross-border marketplace volume
- What is the relationship between UX and Revenue and how can you convert low-intent marketplace browsers into high-value, predictable economic growth
- Using existing platform infrastructure to instantly scale territory footprint
- Protecting margins and keeping product pricing profitable and consistent across different global platforms
