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Matthew Dijkstra
Chief Customer Officer
VITALITY
Matthew Dijkstra is Chief Customer Officer at Vitality UK, where he leads the strategy that places customers at the heart of every part of the business.
During his time at Vitality, Matthew has driven the transformation of operations — embedding enabling technologies and processes, championing a Customer Charter, and building a playbook for exceptional member experiences at every touchpoint. This work has earned Vitality recognition at the European Contact Centre & Customer Service Awards and the UK Customer Experience Awards.
Sessions
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Panel Discussion: Beyond The Wearable - Turning Personal Data into Everyday Customer Relationships14-Oct-2026Changemaker Theatre