The full agenda is coming soon...

Until then, get an early view of the CustomerX programme and the cross-sector themes set to define where customer-led growth is heading next. Register your interest to be first to know when the full agenda is released.

There are limited number of speaking positions available for brands that want to shape the conversation.
Get in touch with the team to discuss availability.

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Supernova Theatre
  1. Session welcoming and setting the commercial context
    Chair and Sponsor setting the commercial context and scene for the Threenote about to happen, then welcoming speakers to the stage.
  2. Friday Night Is the New Mall: Owning the Night-In Economy
    A single evening at home is now the most concentrated commerce environment in modern life, where media, food, retail and identity converge in real time. The ‘sofa economy’ is no longer passive consump …
  3. Airports as the Ultimate Commerce Junction
    Airports are no longer transit spaces, they are high-density commerce systems where identity, intent, and impulse converge within a fixed window of time • Who owns the passenger in the 90-minute windo …
Changemaker Theatre
  1. Keynote: Building Cross-Industry Marketplaces through Strategic Partnerships
    Leading companies are building ecosystems by forging strategic partnerships that blend services, platforms, and industries like finance, healthcare, and retail. In this guestsession, we’ll look at how …
  2. PANEL: Aligning Loyalty Programs Across Industries: Travel, Finance, and Beyond
    Loyalty programs are evolving, and companies in sectors like travel, finance, and retail are finding new ways to integrate shared value models • How do companies in travel, finance, and retail align l …
  3. Keynote: Owning the ‘Moment of Choice’ in the Cross-Platform Journey
    As consumers move across platforms, the decision moment mwhen discovery leads to purchaseis increasingly fragmented. This session will explore how platforms like TikTok and Pinterest are changing how …
  4. KEYNOTE: From Guest to Customer Graph, One Identity Across Travel, Retail & Media
    Hear first hand how leading brands are unifying fragmented identities across sectors to turn ‘guest,’ ‘shopper,’ and ‘viewer’ into a single, consent-driven customer graph that drives measurable growth …
  5. Panel Innovating Across Health, Retail and Entertaiment to Transform Wearable Data into Seamless Customer Experiences
    As wearables evolve from fitness trackers to real-time, context-driven tools, brands in health, retail, and entertainment are working together to create immersive, personalized experiences that adapt …
  6. Operating Continuous Demand Across Platforms, Food, Travel, and Retail
    Consumers are no longer in discrete purchase moments they are continuously active across multiple buying environments • How do organisations manage demand that never truly stops or resets? • Where doe …
Gateway Stage
  1. Keynote Breathing Life into Journey-Based Growth Across Connected Sectors
    • How organisations in retail, travel, hospitality and digital platforms are adapting internal systems to operate within shared, cross-sector customer journeys, and what this looks like in practice ac …
  2. Panel Retail Media as a Cross-Sector Commercial System
    Retail media is becoming a shared commercial layer connecting retailers, brands, platforms and media agencies, but value creation depends on how effectively these organisations align around moments of …
  3. Keynote Working Together to Overcome the Pitfalls of Multi Touchpoint Transaction Competition
    This session dives into the complexities of optimising transaction completion across multiple touchpoints, highlighting common pitfalls and strategies for seamless customer experiences. • Identifying …
  4. Keynote Making Personalisation Work Across Platforms, Retail and Service Environments
    • What changed when organisations implemented personalisation across connected services, and which approaches improved performance in practice versus adding complexity? • Where personalisation deliver …
  5. Panel When Cross-Company Customer Journeys Break, and What Changed as a Result
    What organisations learned when shared customer journeys failed in live environments and the operational changes made across partners to fix breakdowns in delivery, fulfilment and experience • Where j …
  6. Keynote Turning Content into Transactions
    What changed when platforms and brands built direct paths from content to purchase and which approaches delivered measurable commercial results versus adding complexity • What was built to connect con …
Think Tanks
  1. The AI-Empowered Customer
    Customers are no longer navigating journeys alone. AI agents increasingly compare, shortlist, negotiate, and transact on their behalf. Discovery is fragmenting across assistants, feeds, and embedded e …
  2. Commerce MediaX Think Tank: Session 1
    3 sessions (panels) 6 sponsors 6 tables of 10pp
  3. Commerce MediaX Think Tank: Session 2
  4. AI in Commercial Teams
    AI is embedded across digital products, marketing, sales, and service, but measurable impact remains inconsistent. So what is actually driving commercial performance? • Where is AI improving conversio …
  5. Commerce MediaX Think Tank: Session 3
  6. AI for Operational Advantage
    AI is reshaping the commercial engine behind the experience, impacting everything from pricing and supply chains to service operations and decision automation* • AI-driven forecasting, pricing, and re …
  7. Customer Experience Think Tank - Keynote
    2 Panels and 1 keynote
  8. Unlocking the Power of Marketplaces for Growth
    Strategies for accelerating your online business growth - Learn how to embrace innovative business models and harness the power of marketplaces for future success
  9. Customer Experience Think Tank - Panel
  10. Standing out in the Marketplace Battleground to Avoid Brand Dilution and Increase Customer Loyalty
    When selling alongside numerous competitors, it can be challenging to maintain a strong and differentiated brand identity; products quality can fall into question, even reducing brand loyalty and incr …
  11. Beyond Amazon - Diversification, Risk, and the Next Wave of Marketplaces
    Brands are overexposed to a handful of dominant platforms. At the same time, new marketplaces, such as vertical, social, and AI-driven are emerging super fast. The question is no longer whether to div …
Supernova Theatre
  1. The Always-On Fan Economy
    Fans are no longer episodic audiences. They are continuously engaged relationships spanning sport, media, retail, and lifestyle • How do you turn fans into 24/7 commerce and content audiences, not jus …
  2. The Quantified Life Economy
    Health and behavioural data is increasingly shaping decisions across everyday categories • How is biometric and behavioural data actually influencing decisions in food, travel and retail today? • Wher …
Changemaker Theatre
  1. Keynote Aligning Commercial Value Across Shared Customer Ecosystems
    As customer value spans multiple organisations, platforms and infrastructure providers, growth increasingly depends on how commercial outcomes are aligned across interdependent systems rather than own …
  2. Panel Discussion: Living Environments as Commercial Ecosystems
    Residential, hospitality and retail models are converging as organisations extend into living environments, requiring new forms of partnership between developers, service operators and consumer brands …
  3. Keynote Unifying Screens, Sensors and Storefronts into One Commerce Media Network
    Today’s consumers move seamlessly between physical and digital environments, so media strategies must do the same. This session explores how brands can transform in-store screens, hotel TVs, DOOH, CTV …
  4. Keynote Identity as Shared Commercial Infrastructure
    Identity is becoming the backbone of cross-sector ecosystem, but also the primary battleground for control and value capture • How identity is governed across multiple organisations in shared ecosyste …
  5. Panel Managing Value Leakage Across Connected Ecosystems
    • As commercial ecosystems become more interconnected, small breakdowns between organisations create disproportionate loss of value across shared systems • Where value is lost between organisations in …
Gateway Stage
  1. Keynote Building Customer-Led Growth Across Commerce, Platforms and Service Partners
    What changed when organisations moved to customer-led execution across connected journeys and how working with platforms, suppliers and service providers shaped measurable growth in practice • What ch …
  2. Panel Subscription Economy Lessons from Media & Entertainment
    What media and entertainment organisations have learned about building subscription models at scale and what those lessons reveal for other industries developing or refining recurring revenue strategi …
  3. Keynote Bringing Cross-Industry Operational Decision-Making to Life
    How organisations across travel, hospitality, retail and mobility are working with platform partners and data providers to respond to real-world signals such as location, weather and live events and w …
  4. Keynote When Ocado Hooked up with Tesco to Link AI & Robotics to Better Customer Experiences
    This session explores how companies are integrating AI and robotics into customer-facing operations to drive efficiencies, improve service delivery, and reshape the customer journey. Hear from industr …
  5. Panel Why Customer Experience Transformations Fail (Even After Major Technology Investment)
    • Despite significant investments in technology and platforms, many organizations struggle to turn their CX transformation initiatives into measurable customer impact. This session will explore why th …
Think Tanks
  1. AI and Business Model Reinvention
    AI is not just improving margins, it is reshaping how value is created, packaged, and monetisd • Moving from product margins to data, insight, and decision monetisation • Becoming platforms, ecosystem …
  2. Commerce MediaX Think Tank day 2 - Panel 1
    3 panels. 6 roundtables
  3. Navigating AI Risk, Trust, and Governance
    Speed-to-market with AI is tempting, but the downside risks are real. What are the risks of prioritizing speed across compliance, trust and reputation? • Understanding emerging AI regulation and what …
  4. Commerce MediaX Think Tank day 2 - Panel 2
  5. Commerce 2030: What the Trailblazers are Betting On
    A forward-looking chat with the visionaries, going beyond the ‘tools’ to explore where they think AI Commerce will be in the next few years • Will AI agents weaken or strengthen brand relationships? • …
  6. Commerce MediaX Think Tank day 2 - Panel 3
  7. Think Tank - Topic TBD
  8. Customer Experience Think Tank Day 2 - Keynote
  9. Customer Experience Think Tank Day 2 - Panel

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