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The Quantified Life Economy
Health and behavioural data is increasingly shaping decisions across everyday categories • How is biometric and behavioural data actually influencing decisions in food, travel and retail today? • Where does value exchange between consumers and organisations become most visible, and most contested? • Why do subscription and prevention-based models work in some sectors but fail in others? • How are travel, insurance and wellness providers converging around continuous customer monitoring? • Where does trust break when health data becomes embedded in commercial decision-making?